Build the leader’s voice.
In public safety, buyers trust people before they trust platforms. This is the track when the executive is credible in the room but invisible outside it — or when the leader’s public voice has drifted from what the company now says about itself. Every offering is scoped on the Strategy Call and matched to the cadence and ambition that fit.
- •A founder or CEO has authority in person and no presence in the market
- •Conference keynotes never become anything else
- •A competitor's executive owns the industry conversation
- •The executive voice has drifted from the company narrative
- •A leadership transition needs a public point of view
- •A launch or funding round needs a credible human face
Reviews & Strategy Sessions
A low-risk look at where the executive currently stands — and where the biggest opportunities to build authority actually are.
Executive Thought Leadership Review
The executive's current visibility, positioning, content, and opportunities. LinkedIn profile and content review, voice and positioning assessment, topic gap analysis, industry opportunity review, and 90-day recommendations.
Executive LinkedIn Review
A focused assessment of the profile, recent posts, positioning, audience, and visibility.
Thought Leadership Second Opinion
Independent review of an existing plan, editorial calendar, article, newsletter, or campaign.
Executive Content Opportunity Session
A strategy session to identify the best themes, stories, expertise, and market issues for the executive to address.
Conference Visibility Review
How to use an upcoming conference, presentation, panel, or appearance to build credibility before and after the event.
Voice & Content Sprints
Establish the voice. Ship the first wave of content. Prove the model works.
Executive Voice Sprint
A clear, usable executive voice built from an interview and review of existing materials. Voice profile, key themes, language preferences, topics to emphasize or avoid, four sample LinkedIn posts, and one longer article or newsletter.
LinkedIn Ghostwriting Sprint
A limited package of ready-to-publish executive posts — four to eight posts, one executive interview, topic development, editing, and revisions.
Founder Story Development
The executive or founder narrative, adapted into a LinkedIn article, website bio, company origin story, podcast talking points, speaker intro, and media materials.
Executive Article Sprint
Ghostwriting of one substantial article, commentary piece, or LinkedIn newsletter based on an executive interview.
Executive Newsletter Launch Package
Newsletter positioning, title and description, editorial themes, first two issues, launch posts, and editorial calendar.
Executive Profile and Positioning Refresh
Revision of the LinkedIn profile and core positioning language to better reflect expertise, leadership, and company direction.
Event & Launch Packages
Anchor thought leadership to a real business moment — a conference, product launch, research release, announcement, or podcast tour.
Conference Visibility Package
Pre-event post, session promotion, speaker biography, key talking points, onsite or real-time content prompts, post-event recap, and follow-up article.
Product Launch Thought Leadership Package
Positions the executive as the informed voice behind a new product — not just promotional announcements. Executive launch post, industry problem article, behind-the-scenes perspective, customer-focused article, media quotes, and sales-shareable commentary.
Research Release Thought Leadership Package
Supports the release of research, survey findings, market data, or a company report. Executive summary article, LinkedIn posts, media talking points, webinar or presentation narrative, and follow-up commentary.
Executive Announcement Package
For leadership changes, acquisitions, partnerships, expansions, or strategic shifts. Executive announcement, employee message, customer or partner letter, LinkedIn post, and media quote sheet.
Podcast and Media Visibility Package
Interview positioning, talking points, key stories, quotable insights, post-interview content, and repurposed LinkedIn posts.
Monthly Ghostwriting & Thought Leadership Retainers
Recurring ghostwriting on the cadence the executive can actually sustain.
Executive LinkedIn Ghostwriting — Starter
Monthly executive interview, four posts, basic topic planning, and one revision round.
Executive LinkedIn Ghostwriting — Core
Two executive interviews, eight posts, editorial calendar, industry monitoring, engagement recommendations, and one longer article or newsletter.
Executive LinkedIn Ghostwriting — Authority
Weekly posts, monthly article or newsletter, speaking or media support, conference content, rapid-response commentary, and strategic advisory access.
Ghostwritten Executive Newsletter
Editorial strategy, interviews, two to four newsletters per month, LinkedIn repurposing, performance review, and topic development.
Founder Thought Leadership Retainer
Built around the founder's story, market insights, leadership lessons, and company vision.
Product Leader Thought Leadership Retainer
For chief product officers, product executives, technical leaders, or innovation leaders. Product development, emerging technology, implementation challenges, buyer education, industry change, and responsible innovation.
Marketing Leader Thought Leadership Retainer
For CMOs and marketing executives — visibility around growth, positioning, customer insight, brand development, and go-to-market strategy.
Public Safety Industry Influence Retainer
A broader thought leadership relationship focused on helping an executive shape conversations within the public safety market.
Strategic Executive Communications
The higher-stakes work — leadership narratives, keynote strategy, and visibility planning across every channel that matters.
Executive Communications Package
Employee messages, customer letters, partner communications, town hall remarks, change communications, and acquisition or restructuring messages.
Leadership Narrative Development
The themes, stories, positions, and language an executive will use consistently across speeches, articles, interviews, and internal communications.
Speaking and Conference Thought Leadership
Keynote narrative, presentation structure, speaker abstract, session description, talking points, supporting articles, and promotional content.
Executive Visibility Strategy
A comprehensive plan for building authority across LinkedIn, newsletters, conferences, media, podcasts, and industry associations.
Mission-Critical Thought Leadership Strategy
The signature strategic engagement for executives shaping the future of public safety technology. Executive positioning, audience and influence goals, thought leadership themes, voice framework, editorial strategy, industry opportunity map, 90-day content plan, and initial ghostwritten content.
Premium Executive Partnership
High-touch relationships where Dr. Bonner functions as the executive's messaging and content advisor.
Executive Thought Leadership Partnership
Regular executive interviews, weekly LinkedIn content, monthly articles or newsletters, conference and event support, media prep, speaking abstracts, internal executive communications, rapid-response commentary, research and trend monitoring, and quarterly strategic review.
Multi-Executive Thought Leadership Program
A company-wide program supporting several leaders with distinct but coordinated perspectives — CEO on vision, CMO on market and customer, product leader on innovation, public safety advisor on operational credibility, founder on story and mission.
Executive Watchtower Partnership
Industry intelligence plus ghostwriting. We monitor industry news, product launches, acquisitions, leadership changes, research, legislation, funding, conferences, customer concerns, and competitor messaging — then deliver timely recommendations on what the executive should address, why it matters, and what perspective will strengthen their authority.
Ready to build your voice?
Book a Strategy Call. We will tell you which tier of thought leadership actually fits — and which one does not.
Book a Strategy Call